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Cherry orchards are traditionally part of Provence landscape. Captivating scent of blooming cherry trees welcomes annually the spring and brightly white petals are left to drift on a light breeze … L’OCCITANE's best selling fresh and floral fragrance range celebrates the poetic beauty of cherry blossom. Read our true story >>

Cherry Blossom

A True Story

"Flying in the first breeze of Spring, Cherry Blossom is so rare and precious”.
Olivier Baussan
The cherry tree is part of the Provencal landscape.
It is widespread in the Apt region, in Luberon.
This tree changes colors with the seasons – a source of inspiration for artists: pure white in spring, bright red in summer, soft green in autumn…
L’Occitane’s new fragrance range celebrates the poetic beauty of the cherry blossom and its delicate, feminine flowers during the first days of spring.